30th 04 - 2012 | no comment »

Sales Basics For People Who’ve Never Done Sales

Here’s something most people don’t know: business schools don’t bother teaching their students how to sell. The top executives of the world may know all the legalities, the technicalities, and can dream up the best features for products, but deep down, they’ve got no clue how to convince people to want it. They may know a lot about the industry at large and reading trends, but they’re

9th 03 - 2012 | no comment »

Quality versus Value

Price is always going to be a huge player when selling anything, from Park City condos to those little things that are on the end of shoelaces that supposedly have a sinister purpose. However, beyond that obvious determinant, salesmen are told to recognize that there are also two other major factors in any sales decision, one of which they might be able to affect and another they don’t necessarily have a good

1st 03 - 2012 | no comment »

My Inspiration for Entering the Sales Game

Another death has stricken my family. This time, it is my loving aunt, the one who sent me to college that enabled me to land the sales job that I have today. Were it not her, I would have had to join the Navy in order to support myself through the four years of college tuition, or perhaps opt out of higher education all together. I have already experience grieving in the past. But for now, considering her incredib

9th 02 - 2012 | no comment »

The Psychology of Sales

For many a time, it has been said that the man’s journey must end in his self-actualization. Yet, that pinnacle is impossible without the interpersonal relationships he has with others. In the same vein, it is explained that the activities of man are fleshed out against the background of meaning that comes from others. If I were to put it in an analogy, it would be like the embodiment of a color against a can

21st 12 - 2011 | no comment »

Planning For Obsolescence

Science, by its nature, is a self-correcting field. It is constantly testing what it knows, trying to disprove it and then figuring out why they couldn’t disprove what they knew before. Along the way, they also find out new things and better ways of utilizing what is already known. This leads to improvements in the technology that people use daily and, consequently, the things in use becoming obsolete over ti

20th 12 - 2011 | no comment »

Sales Tricks

Every salesman has what can be called a bag of tricks. These are the little strategies and tactics they employ to get people to purchase their products. Sometimes, these things work. Other times, they fall flat on the salesman’s face. Depending on the product, some strategies or sales pitches might work better than it would in other industries or fields. It all varies based on the product and the ability of t

9th 12 - 2011 | no comment »

Selling a Modern “Palace”

When someone thinks of palaces, they think of the homes of royalty and nobility. They imagine the homes of princes and kings, the domiciles of the powerful aristocracy of Europe that determined the flow of history according to their whims. Most of these historical palaces, however, don’t exist anymore. Some of them burned down, some of them were destroyed by the enemies of their owners, and others simply surr

27th 10 - 2011 | no comment »

What’s Good in Affiliate Marketing?

You don’t have to produce your own product or service in order to get into the business of marketing or selling. If you don’t have anything to sell, you can just help other companies sell their goods or services instead. One way to do this is by joining an affiliate marketing program. In this program, companies give a commission to people who help them in selling. It has many advantages for the company which pr

8th 10 - 2011 | no comment »

What Your Voice Reveals

When talking to customers, it’s not only the words you say and how you deliver them that make an impression. Your voice also reveals many things about you. You may say the words that people want to hear, but by listening to your voice they can work out whether or not you’re telling the truth, or whether you’re confident about the things you say. Your voice can reveal many things about you. Just by listeni

26th 09 - 2011 | 1 comment »

Annoying Marketing Tricks That Still Work

Sometimes, marketing and promotional techniques are nice and appealing, hitting just the right buttons to get people to buy. Then there are the ones that just seem pervasive and all-encompassing, showing up everywhere and basically drumming up sales through sheer repetition. Then there are the ones that are, for lack of a better word, annoying. These are the ones that frustrate the people that run into them in some

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